Updated 2026-05-22
What to prepare before adding AdSense
Traffic alone is not enough. Page value, trust pages, and navigation depth matter first.
Revenue comes after page value
If users bounce immediately and never move to related pages, advertising performance will remain weak.
Even when a task ends on one page, the site should still offer useful next steps and related tools.
Trust pages are mandatory
Privacy, terms, contact, and site policy pages should be clearly accessible.
Pages that deal with money or business decisions should explain assumptions and limitations directly.
Tools and articles work better together
A tool page plus a supporting guide is stronger than a tool page alone.
The best pattern is one utility page matched with at least one explanatory article.